VEGAN-FRIENDLY HOSPITALITY CONSULTING
& PLANT-BASED LIFESTYLE MENTORING
Terri West, Founder &
Chief Plant-Based Officer
Chief Plant-Based Officer
"Any restaurant that is not serving plant-based food is burning money. Everyone knows that the vegan chooses where the group eats."
-D. Sweeney, former President & CEO of the US National Restaurant Association
-D. Sweeney, former President & CEO of the US National Restaurant Association
Does your food business want to attract the added business of vegan guests and their parties, but holds back due to either of the following scenarios?
1. Restaurant life is crazy busy and multi-faceted! You and your staff just don’t have the time to figure out how to thoughtfully serve vegan guests on-brand. You fear it is too complicated and even costly. You pull together a couple basic items for vegan guests who show up, but they don't feel well-served, which results in negative reviews.
2. Your talented staff did not receive training in vegan and plant forward dishes as a part of their education. It's not yet widely taught. Without proper guidance, your staff becomes frustrated with a lack of interest in the vegan offerings they devise or in the common service mistakes made. Eventually, you remove the items thinking that your establishment is just not a good fit for plant-based fare. Alas, there is a better way to tap into the vegan market!
2. Your talented staff did not receive training in vegan and plant forward dishes as a part of their education. It's not yet widely taught. Without proper guidance, your staff becomes frustrated with a lack of interest in the vegan offerings they devise or in the common service mistakes made. Eventually, you remove the items thinking that your establishment is just not a good fit for plant-based fare. Alas, there is a better way to tap into the vegan market!
Plantfully Pittsburgh's consulting services equips food businesses like
restaurants, hotels, caterers, cafes, and entertainment venues with the ability to adapt to the culinary needs
of the fast growing vegan and plant forward guest market in a delicious and profitable way.
It's exciting and rewarding to expand your modern customer reach and be inclusive of all diners!
restaurants, hotels, caterers, cafes, and entertainment venues with the ability to adapt to the culinary needs
of the fast growing vegan and plant forward guest market in a delicious and profitable way.
It's exciting and rewarding to expand your modern customer reach and be inclusive of all diners!
NOT GETTING MANY VEGAN REQUESTS?!
CONSIDER THIS GUEST POV:
THE VETO VOTE
This phenomenon occurs when a group of people is deciding where to dine or stay. Since plant forward options are more limited at establishments that could serve everyone, the vegan group member gets the Veto Vote based upon where they can be best served. Simply put, the vegan in the group ultimately decides where the group eats: Vegan Veto Vote. Therefore, you inadvertently may be choosing to turn away the business of entire dining parties!
With the incredible array of plant-based options available these days, guests will no longer settle for a commercial plant burger, pasta marinara, or side salad. There are many creative plant forward chefs and bloggers showcasing their delectable offerings on social media and foodie guests have higher expectations for how plant forward food can be enticingly prepared, even at home. Plantfully Pittsburgh is ready to collaborate with you with the invaluable benefit of lived experience. The time is right to consider how your establishment can lean into the fast growing vegan market.
VEGAN FRIENDLY SUPPORT OPTIONS
"Terri brought to Essence a rare blend of culinary insight, market acumen, and a deep understanding of the vegan community and allergen awareness. Her engagement commenced with a thorough evaluation of our existing menu, identifying gaps and opportunities for diversification to cater to a broader audience."
- Ojok Grichang, Essence Cafe, Pittsburgh Southside
PLANTFULLY LIVING
Plantfully Living is our mentorship program and a natural companion to Plantfully Pittsburgh. I hear from many people that they would love to better their health with nutrient-dense plants but just don't know where to start to translate it into their daily lifestyle - at home and on the go. Enjoying a healthy, vibrant life is too important to let anything stand in the way! Join one of our cohorts for live, online, group mentoring sessions to learn how to make plants a more predominant part of your personal care plan.
